Channel Portal . BBM

Enterprise level solution

Information Architecture | Interactive Design | User Experience | User Interface | Web app

The Challenge

BBM app on iOS and Android has added a great features few years ago which is channels and feeds. the need grew for channel owners to find an easier platform to interact with their subscribers, manage posts and comments, and check the overall channel performance.

The Solution

Creating a full responsive web portal for channel owners with the ease of use from the comfort of their desktops as well as the convenience of smart phones. Channel owners can find stats on their channels/posts performance. They can post and schedule posts. Review, edit and delete. They can as well manage posts comments and directly interact with subscribers.

User Engagement Increase 60% 60%
Adoption Rate (In first 3 months) 75% 75%
Monthly Active Users Increase 30% 30%
Posts Count Increase 45% 45%

The Results Were Amazing

Channel owners loved the portal. They even praise it on their channels and it became viral. In matter of three months we reached 75% adoption rate. User engagement became way easier and faster that it boosts the count of posts per day and the monthly active users on the app.

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